The 11th edition of Big Brother Naija (BBNaija) officially kicked off on Sunday with the unveiling of the first set of housemates who will compete for the show’s record-breaking ₦160 million grand prize.
The live premiere, hosted by Ebuka Obi-Uchendu, marked the beginning of the 10-week reality television competition, with contestants from diverse professional backgrounds making their way into Biggie’s house. The winner of the season will receive ₦100 million in cash and a brand-new SUV as part of the grand prize package.
The newly unveiled housemates include entrepreneurs, students, creatives, broadcasters, lawyers and other professionals, each promising to bring unique personalities and strategies into the competition as they battle for the top prize.
Organisers said this year’s edition is expected to deliver weeks of entertainment, intense competition, alliances and dramatic twists as viewers across Africa follow the contestants’ journey in the Big Brother house.
The launch night also introduced audiences to the contestants through brief interviews before they entered the house, setting the stage for another season of one of Africa’s biggest reality television shows.
